Rod Morris picture

Rod Morris

CEO/Owner

CEO/Owner|NMLS: 204660
E: rod@mtgquote.com|P: (256) 543-0670

I'm here to help

Welcome to my website


About Me

My journey in the finance and the mortgage industry kicked off in 1985 when I joined ITT Financial Services followed shortly by and high-rate mortgage driven Transamerica Financial Services. The sales training I received in that short time was invaluable, setting the stage for my recruitment to Coosa Federal Savings and Loan Association. It was there that I first dipped my toes into funding broker loans, confirming that this was the path I wanted to pursue.

In 1987, while attending Jacksonville State University, my wife and I launched our own business. We both graduated from JSU, with my degree in Finance and minors in Real Estate and Management. Susan's was in marketing. We have a good mix of skills at my office.

Our Home and Office

We live on the beautiful banks of the Coosa River where it meets Cove Creek in Hokes Bluff, just minutes from our office on Broad Street in historic Downtown Gadsden Alabama.

Family and Business

Together, we've nurtured our family and business, raising two children, Laura and Trey, who now work with us at First Equity Home Loan Inc. Our granddaughter Laikyn occasionally helps, suggesting that we might see a third generation taking on the business full-time in the future.


Professional Contributions

I have served as an officer and board member with AMPA, formerly known as Alabama Mortgage Brokers Association. In my role as legislative chair, I was one of the NAMB delegates representing our interests in Washington, D.C., discussing critical mortgage issues with NAMB/Congress. This advocacy work was pivotal in our strategic shift from mortgage brokering to mortgage banking, where we now fund most loans, apart from FHA loans, which we continue to broker.

Market Insight

I also take pride in having foreseen the mortgage crisis in 1998, well before it hit the headlines and devasted our economy. That's a subject for another day, but I like to think I have good instinct in the markets.

Community Involvement

My wife and I have always been committed to our community, having spent years coaching youth baseball, football, and cheerleading squads while our kids were in school, fostering enduring relationships with many "now" young adults that call on us with their home financing needs.

My Team

I am immensely proud of the team of origination experts at First Equity Home Loan Inc. We are dedicated to offering life-changing services to our clients, guiding them through the home financing process with dedication and expertise.

"Building dreams one loan at a time since 1987.".

Best Loan Product Selection in Alabama | Gadsden, Huntsville, Birmingham, Gulf Shores, Tuscaloosa

With a passion for helping individuals and families achieve their homeownership dreams, my team brings a wealth of knowledge and expertise to guide you through the mortgage process. I believe that finding the right loan solution shouldn't be overwhelming; it should be a journey filled with clarity and excitement. Our priority is to offer you personalized service that meets your unique financial needs, making your experience as seamless as possible.

At First Equity Home Loan, Inc., I take pride in our extensive range of loan products, which ensures that every client can find the best loan product selection tailored to their specific situation. Whether you're looking for FHA Loans, VA Loans, USDA Loans, Home Equity Loans, Condo/Resort financing, or "High Balance" Jumbo Loans, I am here to help you navigate the options available to you. Each loan type comes with distinct advantages, and my goal is to educate and empower you to make the best decision for your financial future.

If you're considering refinancing, we have a diverse selection of refinance programs that can cater to your individual requirements. From FHA Streamline to VA Cash Out, each program is designed to provide you with flexibility and potential savings. We offer home equity loans with fixed terms and HELOCS. I understand that refinancing can be a significant step, and I am committed to ensuring you have all the information you need to make an informed choice. My dedication to providing exceptional service means that I will work with you every step of the way.

In addition to standard loan products, First Equity Home Loan, Inc. offers a variety of additional programs designed to assist various borrower needs, including 1099 Loans, Down Payment Assistance, and Self Employed Loans. I enjoy working with clients from all walks of life, and I find great satisfaction in helping first-time homebuyers navigate their journey into homeownership. Our commitment to the best loan product selection ensures that every client has access to solutions that fit their unique circumstances.

Now, let's talk about Gadsden. This vibrant city in Alabama offers a unique blend of small-town charm and modern amenities. I have had the pleasure of assisting many clients in Gadsden, helping them secure suitable mortgage solutions for their homes. The community spirit here is truly inspiring, and it's rewarding to help individuals find financing that allows them to settle into this welcoming environment. Whether you're looking for a cozy home or a more substantial property, I am confident we can find the right solution for you.

Moving on to Huntsville, this city is renowned for its innovation and growth. As a mortgage loan officer, I appreciate the opportunities Huntsville presents to potential homeowners. The real estate market here is thriving, and I'm proud to be part of the process that helps individuals and families tap into this vibrant community. With a diverse selection of mortgage options available, my goal is to assist you in finding the best fit for your financial needs. Whether you're relocating for work or looking to establish roots in this dynamic city, I am here to guide you.

Lastly, Birmingham is a city rich in history and culture, offering a variety of neighborhoods that appeal to different lifestyles. Working with clients in Birmingham has always been a fulfilling experience. The array of loan options available ensures that you can find a mortgage that aligns with your aspirations. I look forward to helping you explore your options, making the home-buying process an exciting adventure rather than a daunting task. The blend of urban amenities and community feel in Birmingham provides an exceptional quality of life, and I'm here to help you make it your home.

Rod Morris picture
Rod Morris picture

Rod Morris

CEO/Owner

First Equity Home Loan, Inc. | NMLS: 204660

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